Video: Young Donors Want Fewer Words but More Information - Marketing and Communications - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Video: Young Donors Want Fewer Words but More Information - Marketing and Communications - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: Video: Young Donors Want Fewer Words but More Information
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By Cody Switzer

Young donors want a lot of information when they visit a nonprofit's Web site. But they may not want large amounts of text.